Most air travelers tune out when a pre-safety flight video plays. People usually turn on their IPods, get themselves comfortable, and do everything but pay attention to the character telling them how to buckle up.
For Air New Zealand, neon colored lycra, celebrities and retro moves are becoming a comical way to get their passengers to pay attention to safety precautions before flying. With help from Richard Simmons, their pre-safety flight video will be paving the way for “infotainment”, where viable information is shared and retro-dance moves brings entertainment to all ages. – Erica Martinez
Air New Zealand’s safety ambassador for its new inflight safety video is US fitness legend Richard Simmons. “Simmons’ fitness moves will definitely ensure that all eyes are on the safety briefing.” Simmons will be putting Air New Zealand customers through their paces, as he takes them step-by-step through the airline’s pre-flight safety briefing.
The inflight video features Air New Zealand cabin crew and Les Mills fitness instructors working out in colorful lycra, fluorescent leg warmers and sweat bands. Simmons is also assisted in conveying the key safety messages with some celebrity cameo roles by the Amazing Race host Phil Keoghan, sporting a bright yellow headband, television personality Paul Henry, in orange shorts and pink sweat band, and Silver Fern Temepara George in some stunning silver hot pants. … Continue Reading